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LTE, LMR Combine for Future Public Safety Communications

By Wayne Wong

Next-generation public safety communications will more than likely pair narrowband LMR networks for voice with broadband LTE networks for high-speed data.

One of the hottest topics in the Land Mobile Radio (LMR) industry today is the use of private Long Term Evolution (LTE) high-speed wireless communications. Although a plethora of information can be found about LTE and how it will affect the LMR industry, many questions remain unanswered. A common question is, “Does the emergence of LTE mark the beginning of the end for traditional LMR standards such as P25 and TETRA?” Although this is a difficult question to answer, most experts believe the answer is “no.” However, many believe that a profound transformation is on the horizon, and everyone in the LMR community needs to understand what the changes may be.

Frontline Users

Every LMR industry segment will be affected in some way, but exactly how much LTE will affect an individual or organization will depend on what their roles are. For instance, frontline users, such as firefighters and police officers on the streets, will probably not care about LTE all that much. They are primarily concerned that whatever equipment they are given works reliably every time. It doesn’t matter if the underlying technology is LTE, P25, TETRA or analog. They just need a communications system that will be there when their safety is on the line.

Focus on Standards

LTE is well established in the consumer market, but enhancements to the standard to specifically address the needs of public safety and other critical communications are required. The 3rd Generation Partnership Project (3GPP) is in charge of the LTE standards and has been working hard during the past several years to incorporate the necessary changes to the LTE standards to address the needs of the public safety community.

Why the Demand for LTE?

The driving factor for adopting LTE in the LMR industry is the increased need for broadband data applications. For instance, many police departments are outfitting their officers with video cameras both for their safety and to document encounters in case questions or lawsuits arise from an incident. Most of these devices can only record events and cannot stream video in real time. There is an urgent need for real-time situational awareness, and an LTE-enabled recording device can relay the live video stream back to a command center where commanders can maintain real-time tactical situational awareness.

LTE technology enables extremely high-speed data communications that are not possible with current LMR technologies. LTE was designed to deliver high-bandwidth mobile data that allows mobile devices to stream video or transfer large amounts of data quickly. The enhanced data services of LTE are the main driving forces that make LTE attractive for public safety.

Public safety professionals need reliable communications to aid them in their lifesaving missions. Until recently, narrowband analog and digital LMR systems sufficed for most of their needs; however, many tasks today require broadband services (for instance, when these first responders need to access data-intensive applications, search databases or share videos). Modern smartphones on cellular networks are much more powerful communications devices than the typical LMR systems used by the public safety community. There is a clear need for rugged, easy-to-use devices designed to meet public safety requirements, as well as provide advanced features and services that enhance their agility on the job.

All of the leading LMR equipment manufacturers, including Motorola, Harris, Tait, Kenwood and Hytera, have already embraced LTE. Many of these manufacturers have either released or are about to release combined LTE/LMR solutions. With the rise in hybrid LTE/LMR devices, operators and maintainers will require test equipment to test both LTE and LMR equipment.

Role of FirstNet

On Feb. 22, 2012, the U.S. Congress created the First Responder Network Authority (FirstNet) with the passage of the Middle Class Tax Relief and Job Creation Act. The legislation allocated 20 megahertz of bandwidth in the 700-MHz band and $7 billion to support the construction of a nationwide broadband public safety network. The law mandates FirstNet to build, operate and maintain the first high-speed, nationwide wireless broadband network dedicated to public safety. The legislation also specifies that the network must be an interoperable platform used for emergency and daily public safety communications.


The three most influential public safety organizations in the United States, the Association of Public-Safety Communications Officials (APCO) International, the National Emergency Number Association (NENA), and the National Public Safety Telecommunications Council (NPSTC), have all endorsed LTE as the technological standard for the FirstNet national broadband network for first responders.

Around the World

LTE adoption is not limited to the United States. It is being adopted throughout the world as the technology of choice for nationwide broadband public safety networks. In the United Kingdom, the Emergency Services Mobile Communication Programme (ESMCP) will use LTE as its next-generation communications system for the three emergency services (fire and rescue, police and ambulance) and other public safety users. South Korea has deployed a dedicated nationwide public safety LTE network called SafeNet. Several other countries are expected to adopt nationwide LTE public safety networks.

3GPP Enhancements

LTE networks currently deliver extremely fast data, but current voice services do not have all the features required for mission-critical communications. As LTE technology evolves, it will include mission-critical voice communications. For the past several years, 3GPP has been working with LMR industry groups, such as APCO (with P25), the European Telecommunications Standards Institute (ETSI) (with TETRA), the TETRA and Critical Communications Association (TCCA) and the U.S. National Institute of Standards and Technology (NIST), to ensure broad representation on adding necessary features to support mission critical applications for the public safety community. Releases 121,2, 133,4and 145of the 3GPP LTE specification add significant features for true mission-critical functionality.

Two Features

Release 12 is one of the most comprehensive  standards that 3GPP has ever released, with a significant portion (about 70 percent) of its new features directly enhancing mission-critical applications in one way or another. Two main features have been added to address public safety applications: proximity services (ProSe) and group call system enablers. In addition, many new security features have been added to protect the system from unauthorized users, eavesdropping, denial of service attacks and other security risks.

ProSe allows mobiles to identify other mobiles in physical proximity and enables optimized direct device-to-device (D2D) calls (one-to-one). Direct D2D calls allow first responders to communicate with each other even when the network is down or where no network exists. Direct communication means mobiles can connect without transiting via the network, which saves valuable network resources. The 3GPP definition of proximity services also includes some features that are exclusively for public safety applications. The “user equipment to network relay” feature allows one mobile to act as a relay for another and provides access to network services outside the normal network coverage area. Another feature, “user equipment to user equipment relay,” allows one mobile to act as a relay point between two others and allows communication to take place without going via the network, even if the communicating mobiles are out of range for direct communication.

Other important features required for public safety and critical communications are mission-critical push-to-talk (MCPTT), mission-critical video (MCVideo) and mission-critical data (MCData), which were all finalized in Release 14.
Work on Release 15, including interoperability with legacy LMR technologies and continued additions to MCPTT, MCVideo and MCData, is underway, and the release is scheduled to be completed by the end of 2018.

LTE Replacement of LMR

The major LMR vendors are shifting their focus to LTE, but does that mean the end of innovation and support for LMR technologies? The consensus of industry experts is “no.” LMR will not be replaced by LTE any time soon, and all the venders will continue to innovate and support LMR technologies for the foreseeable future. Many factors favor LMR staying relevant for quite a long time; however, it is likely that LTE will augment instead of replace LMR for at least a decade or more.

Cost and Spectrum

The number one factor for LMR staying relevant is cost. Many LMR operators have just made the investment to convert from analog to digital systems, such as P25, TETRA and DMR (even though P25 and TETRA have been around for more than 20 years), while others are still running analog systems. This will remain the same for system owners considering LTE. The more likely scenario will have system owners augmenting existing LMR voice systems with LTE for data services. In fact, in the initial rollout of the FirstNet network, LTE is considered to be a complementary enabler to public safety systems that will sit on top of existing LMR voice systems. In addition to the cost of new equipment and infrastructure, LTE requires much more bandwidth than narrowband LMR systems and the need for sufficient spectrum is a barrier for scalable deployments around the world.

Technical Challenges

Other important factors are the technical challenges installers, maintainers and operators will face. One of the reasons LTE was selected as the technology of choice for broadband communications for the public safety sector is because it is the same technology that has been rolled out by commercial operators, so it should be well understood and easy to install, use and maintain. However, keep in mind that LTE systems for critical communications have special features and requirements that the commercial networks do not have to worry about. The primary concern is that it needs to be much more reliable, because lives are at stake. It also has to operate in conjunction with existing LMR networks that often occupy the same frequency bands. This can present challenging interference issues for system designers, installers and maintainers.

Handset Power

Other technical challenges include RF coverage and other system considerations. LMR handsets typically transmit with 3 to 5 watts of power, whereas, an LTE handset may only be capable of transmitting with about 1 watt. This translates directly into longer range for LMR systems. So, for an LTE network to provide the same coverage area as an LMR network, operators will need to install many more sites spaced closer together, thus resulting in higher equipment and maintenance costs. Because of infrastructure costs, a broadband network at 700 MHz will not be able to replace LMR in many locations across the United States because of RF propagation properties, and matching LTE to LMR coverage and reliability is just too cost-prohibitive.

Need for Second Network

In areas with existing LTE infrastructure, one may question why there is a need to build a second private network when the community already has an LTE network in place. The fundamental reason is that commercial LTE networks are not built to mission-critical standards of reliability. Another important consideration is that when a major incident occurs, many civilians get on the network and take up valuable network resources, leaving no bandwidth for the public safety professionals. In a worst-case scenario, the public may overwhelm the network, and all communications will be lost. This has happened many times in large disasters. There is no way to give preemptive priority to public safety traffic, so a dedicated private network for public safety is necessary.

Many questions and concerns about LTE must be addressed before it is accepted by the end users. LMR systems are a known quantity, and reliable voice communication is the number one requirement for any public safety system. The first question is reliability. Another basic question is how well will LTE be able to handle voice and data? These questions can only be answered with empirical evidence, once actual systems are in operation.

AT&T won the right to build out the FirstNet infrastructure, and all 50 states have opted in. However, it is highly likely that it will be many years, pe a decade or more, before the transition to LTE is made, and it may never fully replace LMR. It may just converge into a new hybrid LTE/LMR technology.

Test Considerations

Anritsu’s LMR Master S412E battery-powered LMR field analyzer can test both broadband LTE and narrowband LMR systems.

FirstNet public safety LTE in the United States will occupy two 10-megahertz-wide blocks of spectrum from 758 MHz to 768 MHz and its duplex spectrum offset +30 MHz away at 788 MHz to 798 MHz. These frequency bands lie adjacent to public safety narrowband spectrum for LMR at 769 MHz to 775 MHz and its duplex pair +30 MHz away at 799 MHz to 805 MHz. A recent study conducted by the U.S. Department of Homeland Security (DHS) suggests that LMR and LTE systems operating at the frequency bands above can coexist with proper engineering design practices and careful frequency planning.6Interference issues may still be of concern because the guard bands between the LTE and LMR spectra are only 1 megahertz wide. Some portions of the 700-MHz FirstNet bands may be heavily affected by passive intermodulation (PIM) interference generated by existing LTE cellular downlinks used by major wireless carriers. This means that all carriers operating those networks will need to ensure high-quality installations with special care taken to reduce or prevent PIM signal levels from degrading overall network performance.


LMR and LTE are quite different technologies and require different tools for testing and maintenance. Compared with LMR, LTE is a much more complex technology with its variable channel bandwidths and use of both multiple-input multiple-output (MIMO) communications and orthogonal frequency-division multiple access (OFDMA) modulation to support high data rates. LTE is definitely going to be used in the public safety and critical communications world. As previously mentioned, it is more than likely that LTE and LMR systems will coexist for some time. Supporting two separate networks can become challenging both in terms of personnel requirements and test equipment requirements. Both LTE and LMR systems have to contend with problems such as multipath and fading that degrade signal quality. Handheld test equipment that can deal with both the complexity of testing LTE networks and mapping bit error rate (BER) as well as the modulation fidelity of LMR networks is critical to providing technicians and engineers that install and maintain public safety communications systems with the confidence that these networks will work as expected. Such measurements often require a number of different tools, all of which must be carried into the field. Maintainers now have to train their crews to be proficient in two highly different technologies or employ two separate crews — one dedicated to LTE and one to LMR.

Next-generation public safety communications will more than likely pair narrowband LMR networks for voice with broadband LTE networks for high-speed data. Ensuring these networks are properly installed and maintained is critical to ensuring mission-critical public safety communications to keep the public safe. An instrument that can address this problem is Anritsu’s LMR Master S412E, the industry’s first and only battery-powered LMR field analyzer capable of testing both broadband LTE and narrowband LMR systems. It combines many of the tools needed to install, maintain and certify LTE and LMR systems into a single instrument with a single user interface. Multi-function analyzers such as the LMR Master S412E can significantly reduce the number of different tools technicians and engineers need to verify operation of wireless network infrastructure and to diagnose problems in the field.

1. 3GPP, “Understanding 3GPP Release 12: Standards for HSPA+ and LTE Enhancements,” Executive Summary, February 2015.
2. 3GPP, “Overview of 3GPP Release 12,” September 2015.
3. Flore, Dino; “Evolution of LTE in Release 13,” 3GPP article, February 2015.
4. 3GPP, “Release 13 Analytical View,” September 2015.
5. 3GPP, “Mission Critical Services in 3GPP,” June 2017.
6. Department of Homeland Security, “A Case Study of Interference Between Public Safety Long Term Evolution (LTE) And Public Safety 700 MHz Land Mobile Radio,” White Paper DHS-WP-PSC-13-06, March 2013.

Wayne Wong is the product manager for the LMR Master product at Anritsu. He has held various roles from senior hardware design engineer to field applications engineer during his 20 years in the test and measurement industry. Visit www.anritsu.com.


Florida Cell Towers Show Marked Resiliency

By J. Sharpe Smith

A temporary cell site rises above a crumpled tower on Marco Island, a barrier island in the Gulf of Mexico off of southwest Florida. (Photo: Verizon)

In face of the most powerful storm recorded in the Atlantic, the tower industry showed that it could take a punch and come back swinging.

Just five days after Hurricane Irma blew through Florida, Verizon’s network stood firm, with close to 97 percent of its facilities in service.

“Our network engineers have been working around the clock to restore service and make repairs to the network, and they won’t rest until the remaining 3 percent of sites are back serving customers,” Russ Preite, Verizon president – southeast market, wrote in a blog post.

The reason cell towers performed so well in the aftermath of Irma has to do with a corporate culture at Verizon that stresses preparedness, according Christopher Desmond, principal engineer for Verizon’s network and in-house drone expert.

“We have a formalized response to adverse weather preparedness with generators, backup generators, and partnerships with refueling and with drone companies,” Desmond said. “We devote an enormous amount of attention to resiliency and redundancy. We elevate equipment, shelters. We ruggedize antennas, electronics and towers, so the network will be available as the area recovers.”

As the storm approached, refueling and drone teams were staged and ready to go. Concrete and steel reinforced “super switches” across in Florida, built to withstand a CAT 5 hurricane, stood ready to keep the system on the air.

Hurricane preparations are a nationwide effort. Verizon brought personnel from South Carolina to support Florida and from Louisiana to support Texas. Network personnel were flown from California to the New York metro area back when Super Storm Sandy hit the Atlantic seaboard in 2012.

“Our Verizon technicians and personnel on the network side support each other across the country in the wake of any event,” Desmond said. “They were able to restore the network in record time.

Verizon’s long-term preparation with power generators and refueling allowed the majority of its cell sites to remain in-service without commercial power. In some cases mobile generators and temporary solutions were deployed for service. Microwave technology was also added where fiber was temporarily interrupted to some cell sites.

“We had hundreds of towers on generator or backup battery power at one point, but still providing service to our customers. That too is in the teens. The network resiliency is a testament to the team’s ability to go out and effect repairs,” he added.

Verizon continues to support government officials and first responders with ongoing recovery efforts statewide, as well as those in the community who need assistance with charging devices and Internet access.

AT&T Responds to Irma with Equipment, Personnel and Support for Public Safety

AT&T Response Team (Courtesy AT&T)

To restore communications after Hurricane Irma blew through Florida, AT&T deployed 3,000 personnel, 14 cells on light trucks, three emergency communications vehicles providing satellite-based VoIP, Ethernet and Wi-Fi service. The effort also includes mobile command centers, hazmat response vehicles and charging stations.

AT&T is supporting the more than 15,000 public safety responders to Hurricane Irma with priority communications through Dynamic Traffic Management. “We have firemen coming in from across the country and without our communications lines they cannot talk to each other. They are relying on our cell service,” one AT&T employee said. “If we are not placing the strand and cable in the air, no one’s got communications.”

One portable cell site is stationed at the state emergency operations center (EOC), two are positioned in Naples to specifically support public safety and another four of the portable cell sites have been deployed to the Florida Keys. Network assets are also being staged at a local EOC in Miami-Dade.

Even as Hurricane Maria and other events shift the nation’s focus, AT&T, Verizon and others will continue on helping the local populace pick up the pieces, according to Joe Nergon, AT&T Technical Field Services.

“We got a lot of work to do. Hurricane Irma was a huge hurricane,” Nergon said. “We are starting down here and we’re going to move to as many neighborhoods as we can to get this restored for our customers.”

J. Sharpe Smith is senior editor of the AGL eDigest. He joined AGL in 2007 as contributing editor to the magazine and as editor of eDigest email newsletter. He has 27 years of experience writing about industrial communications, paging, cellular, small cells, DAS and towers. Previously, he worked for the Enterprise Wireless Alliance as editor of the Enterprise Wireless Magazine. Before that, he edited the Wireless Journal for CTIA and he began his wireless journalism career with Phillips Publishing, now Access Intelligence. 

Arizona Says ‘Yes’ to FirstNet

By the Editors of AGL

The State of Arizona became the 13th state or territory to opt in into FirstNet. Arizona led a comprehensive solicitation of potential vendors to build and maintain its FirstNet network. Ultimately, Arizona selected the FirstNet and AT&T public-private partnership.

“The State of Arizona is ready to work shoulder-to-shoulder with AT&T and FirstNet to finally deploy a true interoperable nationwide communications system for public safety. We have much work ahead of us, but with AT&T’s open communication and commitment to excellence, the future for all first responders will be safer as will the lives of our citizens,” said Col. Frank Milstead, Director of the Arizona Department of Public Safety.

The FirstNet solution that will be built in Arizona was designed with direct input from the state’s public safety community. FirstNet has been meeting with Arizona’s elected officials and public safety community for several years to address their unique communications needs.

“This decision comes after the state considered several options to get the best solution for its public safety community,” says FirstNet CEO Mike Poth, who began his law enforcement career with the Tempe Police Department. “FirstNet and AT&T are pleased to have been selected for having the best network solution for the state, and we are honored to serve Arizona’s first responders.”

Preemption for primary users over the AT&T LTE network is expected by year-end. This means fire, police, EMS and other public safety workers will have dedicated access to the network whenever where they need it.

“After thoughtful analysis that included issuing an RFP, Arizona concluded that opting in provided the best solution for their first responders. We couldn’t be more pleased about that,” said Chris Sambar, senior vice president, AT&T – FirstNet. “We take our public safety mission very seriously, and we’re honored to deliver first responders access to the cutting-edge tools and technologies that will help them better serve the people of Arizona.”

AT&T Gets Tagged to Build Nationwide Public Safety Broadband Network

March 30, 2017

By J. Sharpe Smith

Senior Editor, AGL eDigest

J. Sharpe Smith

While there were some critics of FirstNet’s lack of transparency, everybody seemed to know that AT&T was going to win the 25-year contract to build, deploy, operate and maintain the Nationwide Public Safety Broadband Network, which was first envisioned in the grief-filled days following the terrorist attacks on Sept. 11, 2001.

AT&T will receive 20 megahertz of 700 MHz spectrum and $6.5 billion and will spend about $40 billion over the life of the contract the network, which is expected to begin later this year and create as many as 10,000 jobs during the next two years.

“This is the release we have been waiting for,” Wells Fargo Analyst Jennifer Fritzsche wrote. “We believe $40B is a nice headline number, and is likely higher than expectations, though the exact mix breakdown (i.e.: build, operate, maintain and repair) and timing remains unknown at this time. We expect [AT&T] will move very quickly to expedite the network build, beginning in less than nine months, and take up to 12 months to build. This expedited build is meaningful to the towers, particularly CCI, AMT, SBAC (in that order).”

Wells Fargo also believes that Dycom Industries will benefit from AT&T’s win.  The carrier is Dycom’s largest customer, plus Dycom purchase the wireless assets of Goodman Networks last summer.

The Board of the First Responder Network Authority (FirstNet) gave the go-ahead earlier this week to name the winner at a special meeting for the procurement process. FirstNet Chair Sue Swenson called the move “a significant milestone” for the public safety community, forming an “innovative public-private partnership” to deploy the network. Prior to the special meeting, the FirstNet Board completed its review of the acquisition approach and the request for proposal (RFP) process to identify a partner to build, operate, and maintain the network.

The procurement contract was originally supposed to be awarded on Nov. 1, 2016, but that deadline was missed. Then, Rivada Mercury Networks took FirstNet to court, claiming that it was wrongfully excluded from the procurement process. Recently, FirstNet worked with the U.S. Department of Justice to successfully resolve that protest action regarding the acquisition process, opening the door for the contract award.

The commencement of the FirstNet build is good news for tower owners that count AT&T as a tenant (Crown Castle International is one). MoffettNathanson forecasts that AT&T, which has cut back in recent years, will move forward with deployment on its spectrum holdings in the AWS-3 and WCS bands in conjunction with the FirstNet build to reduce the costs.

“The tight build timeframe associated with FirstNet – 60 percent coverage within two years, 80 percent within three years, and so on – all but forces AT&T to utilize existing tower infrastructure and limits its negotiating leverage since it can’t afford to wait (the economics of leveraging its existing network also means existing sites will get amended),” the firm wrote last fall.

Even as FirstNet celebrates the coming procurement contract, Michael Myers of Advancing Telecom raised some sobering questions in a blog post about whether the public safety network will need a taxpayer bailout at some point. He noted that the AT&T covers only 42 percent of the geographic land mass, while the public safety network will need to be built out to roughly 100 percent of the geography.

Not only will building rural coverage be expensive, but building out metro coverage will be enough to break the budget, according to Myers, who estimated the cost for the network, plus long term operations, will cost in excess of $100 Billion.

“The biggest cost in building out a broadband wireless platform is the power,” Myers wrote in his blog. “Just to retrofit existing towers in the metropolitan areas will suck up most of the money because the commercial standards are driven by 8-hour backup power generation; Public Safety Broadband will be three times that.”

In exchange for building out the network and annual payments totaling at least $5.6 billion over 25 years, FirstNet will allow the winner to use the excess capacity in the network, and collect payments from the public safety agencies. Myers also questioned whether the auction winner can make enough money from the use of the spectrum to make economic sense. As a result, Myers believes taxpayers will need to chip in.

“There isn’t enough revenue to be made that could recapture the investment made, thus somebody will have to pay. I can assure you that AT&T will not pay for a network that will never produce enough revenue to recoup its capital and produce a good stream of revenue,” he wrote.

Indoor Public Safety, E911 Location May See Growth

December 13 2016 — 

By Mike Collado

Principal Consultant, Wireless 20/20

mike-colladoChange is often viewed as a catalyst for opportunity. Yet the SWOT planning method, which considers the strategic viability of a business plan or market initiative by assessing the upside (strengths and opportunities) and downside (weaknesses and threats) for both internal and external dynamics, informs that change can also be inauspicious.

Given the observation of the philosopher Heraclitus, “The only thing that is constant is change,” business leaders within the wireless industry have much to consider as they seek to identify the right ventures for their organization in response to both megatrends and sector-specific trends.

This article arrives as the midway point in a series that investigates five key trends and how they’ll impact the in-building wireless ecosystem in 2017 and beyond. So far, we’ve examined 5G and Citizens Broadband Radio Service (CBRS), including when each trend will be felt by the industry and which key functional areas (R&D, Marketing, Sales) should be focused on it in 2017.

Today, we tackle public-safety communications and E911 location services.

An Industry Shaped by Regulations and Requirements

ps-illustrationThe importance of indoor public-safety communications and location services cannot be overstated. Public-safety personnel must be able to communicate and coordinate efforts. Likewise, the general public needs to be able to call for help as well as receive alerts and instructions. Plus, knowing only the horizontal location of the caller is insufficient – the vertical location or z-axis is essential information during an emergency when seconds can determine an outcome.

That’s because, according to Chief Alan Perdue, the executive director of the Safer Buildings Coalition (disclosure: I serve as a board member), an estimated 80 percent of all wireless calls originate or terminate inside buildings. Similarly, most emergency incidents occur indoors.

These facts have not lost on the International Code Council (ICC) and National Fire Protection Association (NFPA) whose bodies created the first national code for indoor public-safety communications in 2009. This model language was elevated to the technical provisions section of the code in 2012, and it is expected that it will be further refined in 2017. Related, FirstNet has hinted that in-building communication is essential, although the independent authority has not indicated whether indoors will be included in its scope to provide emergency responders with a nationwide high-speed, broadband network dedicated to public safety.

Location has also received scrutiny. In 2015, the Federal Communications Commission (FCC) stated that, “(The) gap in the performance of 911 location service needs to be closed: the public rightfully expects 911 location technologies to work effectively regardless of whether a 911 call originates indoors or outdoors.” The FCC has set forth location rules for both horizontal and vertical location in which certain increasing benchmarks must be met over a timeframe of seven years.

Together, these Fire Code and FCC requirements represent changes that signal potential opportunity. In February 2016, ABI Research forecasted the public safety worldwide spend for DAS will double to $1.7 billion over the next five years. And in a move that advances the lucrative commercial indoor location-based services market, smartphone OEMs have made Bluetooth Low Energy (BLE) a standard which will likely spur innovators to develop other applications including public safety.

Nuances Distinguish Indoor Public-Safety from Indoor Commercial Cellular

Members of the in-building wireless ecosystem that view indoor public-safety communications and E911 location as an adjacent market to capture greater customer share-of-wallet will likely find more differences than similarities to commercial cellular in their go-to-market strategy:

·       Public safety is a regulated industry which means that products and network performance “shall” – not “should” – meet specified requirements and standards. Failure to comply significantly impacts the venue owner.

·       Buyers, influencers and channel partners tend to be stakeholders the commercial in-building wireless ecosystem has not consistently engaged before. They include Venue Owners, Authorities Having Jurisdiction (AHJ), A&E firms and electrical contractors.

·       The buying decision is not based upon return-on-investment (ROI) but, instead compliance with an unfunded mandate. As a result, price is the key consideration.

·       OEMs should expect to reap lower revenue per project while shouldering higher manufacturing costs. That’s because the infrastructure needed for public-safety is approximately a quarter to a third of that for commercial cellular. Plus, products must be “hardened” to meet certain unique public safety-grade requirements which include NEMA Type 4 enclosures, 24-hour battery backup capabilities, dry contacts for fire panel connections, filtering against competing signals, and red paint.

·       The market is as nascent as indoor commercial cellular was in 2002, which means that the likelihood of a fundamental understanding of problem-solution scenarios among AHJs, CRE and A&E stakeholders is low.

Timeframes and Stakeholder Focus

ps-timelineA market currently exists to address indoor public-safety communications due to prevailing code requirements. But, given the aforementioned nuances, organizations should weigh the risks and rewards. It is likely that momentum for this market as well as E911 location won’t meaningfully increase until five years when codes become more stringent and uniform, LTE public-safety is launched through FirstNet, and location requirement standards become higher.

Conceivably, R&D, Marketing and Sales groups among in-building ecosystem organizations will be actively engaged in 2017. R&D should manage the product portfolio via a build-buy-or-partner approach with the understanding that the majority of buildings within the foreseeable future will be addressed by BDA Signal Boosters, not Active DAS and Small Cell solutions. To fill the information void, Marketing should develop programs to engage and educate AHJs and Venue stakeholders. Finally, Sales should similarly liaise with public-safety and E911 location buyers, and cultivate channel partners who possess both venue owner relationships and expertise in local and regional public-safety deployments.

In summary, requirements for indoor public-safety communications and E911 location services is going to usher evolutionary and revolutionary change that can manifest as either opportunity or threat to participants within the in-building ecosystem depending on how they position themselves. Will your organization be prepared?

Next trend: The Tier 2 Venue Market.

Mike Collado helps companies win mindshare and capture marketshare. He is a Principal Consultant at Wireless 20/20 and former Vice President of Marketing at SOLiD. He also serves as a strategic advisor for both industry and nonprofit organizations and is an author, blogger and frequent speaker at wireless industry events. Contact him at mike@mikecollado.net.